Review · WALKING TOURS
Private Food Walking Tour in Reykjavik
Reykjavik’s most memorable food may be the food you hesitate to try. This private walk takes you from harbor shellfish soup and a lamb hot dog to Icelandic snacks, lamb tartar, and fermented shark. I like the local perspective, especially the supermarket stop, and I like that guides such as Gardar, Stefan, Einar, and Magnus add history, humor, and practical city tips. The one catch is price: at $249.23 per person, this is an expensive way to eat several small portions.
I also like the private format. Your group gets one guide rather than a fixed crowd, so you can ask about Icelandic culture, museums, music, or whatever catches your eye. The food is adventurous and the walk is manageable for many people, but the exact selection can vary, and smoked puffin mentioned among the highlights is not clearly assigned to a specific stop.
In This Review
- Key points before you book
- What this three-hour walk is really about
- Ingólfstorg and the first look at Reykjavik
- Harbor shellfish soup in a paper cup
- Bæjarins Beztu Pylsur and the famous lamb hot dog
- A supermarket stop that shows daily Icelandic life
- Kolaportið on Saturday or Sunday
- The Dass finale near Hallgrímskirkja
- How much food do you actually get?
- The guides make or break the walk
- Walking, timing, and practical comfort
- Who will enjoy this Reykjavik food tour?
- Should you book it?
- FAQ
- How long does the private Reykjavik food tour last?
- Where does the tour begin?
- Where does the tour end?
- Is hotel pickup available?
- Will the tour visit Kolaportið Market?
- Can I cancel for a full refund?
Key points before you book

- Fermented shark is part of the finale: You try hákarl at Dass near Hallgrímskirkja, along with an alcoholic or non-alcoholic Icelandic drink.
- The route mixes famous and everyday stops: Expect Bæjarins Beztu Pylsur, a local supermarket, and possibly Kolaportið flea-market food stalls.
- Your guide shapes the experience: Guides named in feedback include Einar, Dario, Gardar, Magnus, Stefan, Robyn, Palli, Bjarni, and Guoni.
- It is a true private tour: Only your group participates, making it easier to ask questions or slow the pace.
- Weekend timing matters: Kolaportið is included only when open, Saturdays and Sundays from 11 a.m. to 5 p.m.
- The price pays for guidance, not a full meal: You receive a series of tastings, but this is not a sit-down feast.
What this three-hour walk is really about

This is less a restaurant crawl than an introduction to how Icelanders eat, shop, and talk about food. You move through central Reykjavik on foot, stopping for samples while your guide explains the country’s food customs and the city around you.
The private setup makes a difference. A guide can spend more time on your interests, answer children’s questions, explain an unfamiliar dish, or point out museums and sights for the next day. Some guides have also added nearby attractions that were not strictly part of the food route.
The experience is offered in English and lasts about three hours. Pickup is available from accommodations within the specified area, though you may be asked to meet at the downtown starting point if you stay outside that radius.
At Ingólfstorg, meet outside Hlöllabátar, facing the square and two tall stone pillars. CenterHotel Plaza is to your right, and benches, tables, and a covered ceiling make this an easy place to wait. Your guide wears a light blue jacket. Using Google Maps is a good idea, since Reykjavik’s compact center still has plenty of similarly named streets.
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Ingólfstorg and the first look at Reykjavik
The tour begins at the stone pillars connected with Ingólfur Arnarson, traditionally regarded as Iceland’s first settler and the person linked with Reykjavik’s founding. This is a short introduction, only about five minutes, but it gives the walk a useful starting point.
I like beginning here because you get a quick sense of place before food takes over. The guide can connect the square with Reykjavik’s early settlement and then lead you through the old center toward the harbor.
Do not expect a long historical talk at this first stop. The value is orientation. You learn where you are, meet your guide, and begin seeing Reykjavik as a compact city rather than a collection of separate attractions.
Harbor shellfish soup in a paper cup

The first tasting takes place near Reykjavik harbor, where you start with Icelandic shellfish soup. The stop lasts about 25 minutes and works as an appetizer rather than a full meal.
This is a sensible opening dish. Soup is warm, familiar, and easy to eat while you begin walking. It also offers a gentler introduction to Icelandic food than fermented shark or other strongly flavored specialties later in the route.
The provided details do not specify the exact restaurant or recipe, so you should think of this as a sample, not a chef-led dining experience. If you have a shellfish allergy, tell the tour provider in advance. The booking information says confirmation arrives at booking, but it does not list a separate allergy policy.
The harbor setting adds context. Reykjavik’s food traditions are tied closely to the sea, and starting with shellfish gives you a direct taste of that connection before the tour moves into hot dogs, supermarket goods, and preserved foods.
Bæjarins Beztu Pylsur and the famous lamb hot dog

No food walk in Reykjavik would feel complete without a stop at Bæjarins Beztu Pylsur, the city’s well-known hot dog stand. Here, you sample an Icelandic lamb hot dog during a roughly 20-minute visit.
This is one of the tour’s most accessible tastings. Even if you are cautious about unusual foods, a hot dog offers a familiar shape and texture. The lamb element gives it a clear Icelandic angle, while the stop introduces one of the city’s best-known quick-eating institutions.
The guide’s warning about copycats is part of the fun. You are not simply grabbing a snack from any street stand. You are being taken to the specific place associated with this Reykjavik food tradition.
Still, keep your expectations in check. This is a tasting stop, not a leisurely meal, and the famous name accounts for part of the experience. If you have already eaten here on your own, the value comes mainly from the guide’s explanation and the way this stop fits into the larger food story.
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A supermarket stop that shows daily Icelandic life

The supermarket visit may be the most useful part of the tour for anyone who wants to keep eating after the guide leaves. You spend about ten minutes looking at Icelandic foods, snacks, and candy that local shoppers might buy.
I like this stop because it moves beyond famous dishes. A restaurant can show you what Iceland wants to present to visitors. A supermarket gives you a better look at ordinary choices, packaged foods, sweets, and ingredients you can recognize later during your trip.
One guide, Guoni, was especially praised for using the supermarket to explain how Iceland’s food supply and eating habits have been shaped by geography and the country’s past. That is exactly the kind of context that makes a short stop worthwhile.
Ten minutes is not long, so do not expect a full shopping lesson. You get a quick orientation and a chance to spot items you might want to buy yourself. This can also be handy if you need snacks for a day trip or want edible souvenirs that do not cost restaurant prices.
Kolaportið on Saturday or Sunday

If your tour runs during Kolaportið’s opening hours, you visit the food section of Reykjavik’s flea market. The market operates Saturdays and Sundays from 11 a.m. to 5 p.m., so this stop is not available on every departure.
The market adds a more everyday feel to the route. Instead of eating only at places designed for visitors, you look at traditional Icelandic foods gathered under one roof. The scheduled visit lasts about 20 minutes.
Because the market depends on both day and time, check your start time carefully before booking. A weekday tour will not include it, and a weekend tour outside the opening hours will miss it too.
This is also one reason I would not judge the entire experience by a single food list. The market selection can change, and the private guide may spend more or less time on items that interest your group. If traditional foods are your main reason for booking, confirm what is likely to be available on your date.
The Dass finale near Hallgrímskirkja

The final stop is Dass Reykjavik on Vegamótastígur, near Hallgrímskirkja church. You spend about 40 minutes here sampling several Icelandic delicacies and choosing an alcoholic or non-alcoholic Icelandic drink.
This is the most adventurous section of the walk. The food described includes fermented shark, or hákarl, along with lamb tartar and a char canapé. Individual tastings reported from the experience also include smoked lamb tartar and crowberry jam.
Hákarl is the dish people often remember. It has a powerful smell and taste, and it is not meant to please everyone. The guide can explain how to approach it, and one guide, Stefan, was singled out for making the experience much more pleasant by showing the right way to eat it.
You may also receive a shot of Brennivín, Iceland’s famously strong schnapps, sometimes called Black Death. The tour allows you to choose an alcoholic or non-alcoholic Icelandic drink, so you do not have to take the alcohol option.
The exact lineup deserves a little caution. The highlights refer to Icelandic specialties such as smoked puffin, but the listed route does not guarantee puffin at the final restaurant. It is best to ask the provider what will be served on your date, especially if you are booking mainly for a particular exotic food.
How much food do you actually get?

You receive a series of small portions rather than a single large meal. The route includes soup, a hot dog, supermarket discoveries, possible market samples, several delicacies at Dass, and a drink.
Some people will find this enough for a light meal, especially with the variety spread across three hours. I would not book it as your only major meal of the day if you have a large appetite.
The food selection is the main reason to compare this tour with simply eating around Reykjavik on your own. You can visit the hot dog stand and restaurants independently for much less money. The tour’s added value is the private guide, the explanations, the route planning, and the chance to sample foods you might otherwise skip.
That distinction matters at $249.23 per person. For a couple, the cost is substantial. You are paying for an organized introduction and personal attention, not for $249 worth of restaurant food. If you dislike guided tours or are comfortable researching Reykjavik’s food stops yourself, the price will likely feel hard to justify.
The calculation improves for a small group that wants an easy first-day plan. You do not need to choose where to go, work out what to order, or decode unfamiliar products alone. Group discounts are offered, though the discount amount is not provided.
The guides make or break the walk
The strongest feature of this experience is the guide. Names associated with the tour include Einar, Gardar, Dario, Magnus, Stefan, Robyn, Palli, Bjarni, Guoni, Ester, Bo, Matias, Olaf, and Bardi.
The best guide style here is personal rather than scripted. Gardar was praised for adjusting conversations to the group’s interests and giving tips about local culture and museums. Ester was noted for humor and for keeping a very small group engaged. Bjarni handled children’s questions well, while Stefan brought warmth, local history, and even an interest in Iceland’s metal scene.
Several guides are described as friendly, funny, and easy to talk with. One sang a song during the walk. That sort of personality can turn a basic tasting route into a pleasant afternoon.
But guide quality is not perfectly uniform. One booking received a serious complaint about poor English, little engagement with children, and inappropriate political comments. That was a sharp exception among largely positive feedback, but it is still worth acknowledging. If your group includes children or has specific needs, state that clearly when booking and ask how guide assignment works.
Walking, timing, and practical comfort
The walk stays in central Reykjavik, with stops around the old center, harbor, market, and Hallgrímskirkja area. The tour is about three hours, so you should be comfortable moving between food stops for much of that time.
One guide was praised for making the route manageable for a person with walking difficulty. Still, the supplied details do not promise a fully accessible route, step-free access at every venue, or seating at every stop. Contact the provider before booking if mobility is a serious concern.
Pickup is offered from hotels and accommodations within a stated radius. If you are outside the downtown area, meet at the designated point by Hlöllabátar and Ingólfstorg. The end point is Dass Reykjavik, Vegamótastígur 7, near Hallgrímskirkja.
The route is offered in English and is near public transportation. Most people can participate, according to the booking information, but food allergies, dietary restrictions, and mobility needs should be raised before the tour begins.
The free cancellation policy is practical: cancel at least 24 hours before the local start time for a full refund. Changes or cancellations made less than 24 hours before departure are not accepted for a refund.
Who will enjoy this Reykjavik food tour?
I would recommend it most strongly if you:
- Want a private introduction during your first day in Reykjavik
- Enjoy trying unfamiliar foods without planning every stop yourself
- Like history and local stories mixed with eating
- Are traveling with children who benefit from a flexible guide
- Want supermarket and market context, not just restaurant tastings
- Prefer asking one guide many questions rather than joining a large group
It is less suitable if you want a full sit-down dinner, have a tight food budget, or already know Reykjavik well. It is also not the best choice if you require a guaranteed serving of smoked puffin or another specific dish. The route gives you variety, but the exact samples are not fully fixed in the information provided.
Should you book it?
Book this tour if you value personal guidance and cultural context more than quantity. The private format, varied route, and chance to try hákarl make it a useful first look at Reykjavik’s food culture. Guides such as Einar, Gardar, Ester, Stefan, and Guoni appear especially well suited to groups that want stories and conversation along with their samples.
Skip it if $249.23 feels steep for tasting portions. You can visit the hot dog stand, supermarket, and central restaurants independently for less. Before booking, ask what foods are planned for your date, whether Kolaportið will be open, and whether your group’s dietary or mobility needs can be handled. If the answers fit, this is a lively and unusual way to get your bearings through Icelandic food.
FAQ
How long does the private Reykjavik food tour last?
The tour lasts approximately three hours.
Where does the tour begin?
It begins outside Hlöllabátar at Ingólfstorgi 1, facing Ingólfstorg Square and the two tall stone pillars. CenterHotel Plaza is to the right.
Where does the tour end?
The tour ends at Dass Reykjavik, Vegamótastígur 7, near Hallgrímskirkja church.
Is hotel pickup available?
Pickup is offered from hotels and accommodations within the specified radius. If you stay outside the downtown area, you may be asked to meet at the central starting point.
Will the tour visit Kolaportið Market?
Kolaportið is included when the tour runs during the market’s opening hours. The flea market is open Saturdays and Sundays from 11 a.m. to 5 p.m.
Can I cancel for a full refund?
Yes. You must cancel at least 24 hours before the local start time for a full refund. Cancellations or changes made less than 24 hours before the start are not refunded.
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